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Challenges
The Linux Foundation first engaged Mulberry in early 2014 to help promote one of their flagship events – LinuxCon Europe.
Solution
Mulberry ran a campaign of proactive media relations and consultation on key messaging and social media strategy.
Result
Mulberry achieved 225 clippings within a five-month period, with coverage in over 15 countries. Coupled with on-site event support and planning, Mulberry helped LinuxCon Europe 2014 to achieve record levels of journalist attendance.