How Marketing Sells your Company to Prospective Employees What is a company without the team behind it? Talent is what drives ideas, innovations and brands forward. Thus, it’s crucial for every...
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Using Canva for Social Media Graphic Design Custom images add visual interest to marketing and social media campaigns and capture the attention of your audience. Including an image with your social...
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Generating Good Vibes through Marketing There’s no doubt that we could all use a bit more joy in our lives. The year 2020 will forever be known as a dumpster fire...
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What is brand identity? The term “brand identity” encompasses a company’s presentation of itself to its customers, target audiences and employees. A brand identity is an accumulation of messages a business...
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How to Write Evergreen Content Content marketing helps brands position themselves as thought leaders and drive prospects and customers to their websites. Often, publishing timely content connected to a new product...
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What Marketers Can Learn from Facebook's Restrictions Things got a little crazy in Australia in February 2021 when Facebook decided to pull all news articles from the platform and restrict the...
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Have you ever visited a website and thought its functionality and design need to be updated? In the era of digital experiences, having a well-designed, functioning and updated website is...
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How to Use Hootsuite/Sprout Social/Buffer for Social Media For many brands, social media is a full-time job, to the extent that teams of experts are brought in to assist with brand...
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How Media Relations Elevates your PR Efforts "If a tree falls in a forest and no one is around to hear it, does it make a sound?” You may not initially equate media relations with...
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