The PR Resources Your Business Needs If you’re a public relations professional, you’re probably extremely skilled at creating newsworthy press releases, writing interesting content and helping clients shine on social media. But do...
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Six Instagram Marketing Tips Double tap on this stat: 83% of Instagram users say they discover new products on the platform. Plus, 81% use Instagram to research products or services before making a...
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Contest Management Best Practices Hosting a contest is an exciting way to grow brand awareness, sales for your business and audience engagement. Company contests can seem straight forward – offer a prize, engage with participants and reward a...
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LONDON – Mulberry Marketing Communications today announced that it has appointed Matt Serra as Chief Executive Officer (CEO). Serra succeeds agency Founder and respected cleaning industry veteran Chris Klopper. “I am excited for the opportunity to lead...
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CHICAGO – Mulberry Marketing Communications has been selected by Beacon Roofing Supply to manage its communications program. Founded in 1928, Beacon is the largest publicly traded distributor of residential and commercial roofing materials and...
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Writing an Effective Press Release Over the course of my career, I have written hundreds of press releases and reviewed and edited even more. Over that time, I have come to appreciate one thing...
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Five Social Media Best Practices The landscape of social media is constantly changing, with new platforms and features being added at a quick pace. It can be overwhelming to keep up...
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The Key Elements of PR Strategy “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu, The Art of War Scholars estimate that Sun Tzu...
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Taking your Content Writing to the Next Level Today, content moves as quick as lightning thanks to an endless stream of social media and digital publishing. Carefully crafted social media posts, blogs, emails...
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